The usual parade of culture, style, glitz and glamour is not missing as the annual Ojude Oba festival holds in Ijebu Ode, Ogun State today.
The Ojude Oba Festival is a colourful celebration organised every year by the Ijebu people in Ogun State, Nigeria.
It is one of Nigeria’s most significant festivals connected to culture and tradition.
The history of the festival can be traced to the 19th century when Islam began to spread across Ijebuland.
Originally, Ojude Oba translated as “The King’s Forecourt”, was a modest gathering of Muslim faithful who came to pay homage to the reigning Awujale.
However, that small gathering soon gained national and international attention, with commercial dimensions.
Now under the leadership of the Awujale of Ijebuland, Oba Sikiru Adetona, Ojude Oba takes place at the Awujale Pavilion in Ijebu Ode.
Widely known for its vibrant display of different Yoruba attire, the event is held on the third day after Eid-el-Kabir, a Muslim celebration popularly known as Sallah or ‘Ileya’ in the South-West.
The attire worn by different groups not only showcases class but also tells stories about the Yoruba heritage.
In 2020 and 2021, the event did not hold as part of efforts to ensure safety during the COVID-19 pandemic.
However, the event has continued to gain cultural, social, economic and political prominence.
This year’s edition is expected to be attended by hundreds of participants, including prominent individuals, drawn from different parts of the country and elegantly dressed in local fabrics like Adire, Aso Oke, Agbada, and Iro and Buba.
The event usually features spectacular horse riding by different groups of people, cultural dance and musical performances by different artistes.
The horse riders, who represent different Balogun families, are stylishly dressed. The families include Balogun Adenuga, Balogun Alatise, Balogun Adesoye, Balogun Alausa and Balogun Kuku.
It also features ‘Regbe Regbe,’ a colourful parade by age groups from different families — a showcase of the Yoruba heritage and homage to the Ajuwale with dance, prayers and gifts.
Although the parade is a display of culture and class, the participating groups, including Gbobaniyi, Bobagbimo, Gbobalaye and Obafuwali — mostly with Ijebu roots — compete among themselves in a bid to outshine one another and attract prizes from different sponsors.
Interestingly, Ojude Oba offers huge economic opportunities for the Ijebu people, especially in the areas of hospitality and tourism as major hotels and guesthouses are usually fully booked by local and international guests.
Corporate organisations also take advantage of the brand presence it creates for their businesses by sponsoring different parts of the festival. The streets leading to the venue of the festival are adorned with different brands and signs, giving visitors a hint of what to expect.
Owing to the national and global significance of Ojude Oba, there’s is usually a deployment of security by different security agencies to protect lives and property.
The 2024 edition showcases a vibrant display of class and Ijebu culture with pride.
Participants will look forward to a better outing today.
Credit: Channels TV