Prominent Nigerian actor and filmmaker Jide Ekene has shared his thoughts on the growing dominance of the Yoruba film industry, crediting its success to stronger investments, compelling storytelling and unwavering support for indigenous language productions.
Speaking during an interview with Tochi, Ekene was asked whether the Yoruba arm of Nollywood had taken over the industry.
In response, he said the shift reflects a natural evolution rather than a takeover.
“I think they invest more money, their stories are more interesting. I think it’s like a relay race,” he said.
Ekene noted that the Igbo film industry once enjoyed a similar era of dominance, driven by veteran actors such as Osuofia (Nkem Owoh), Pete Edochie and Patience Ozokwo.
“For a long time, the Igbos, Osuofia, Pete Edochie, Patience Ozokwo, we had it very good,” he said.
He also pointed to Lagos’ thriving cinema culture as a key factor in the success of Yoruba-language films, noting that the state’s position as the country’s entertainment hub has helped expand their reach.
However, he stressed that the industry’s rise is largely due to the dedication of its filmmakers.
“Let’s not take away anything from their doggedness and agility, how much money they put into their movies and how they embrace their language. That’s a big deal,” he added.
His comments have sparked conversations online, with many agreeing that increased investment, authentic storytelling and the promotion of indigenous languages have helped elevate Yoruba cinema both locally and internationally.
Speaking during an interview with Tochi, Ekene was asked whether the Yoruba arm of Nollywood had taken over the industry.
In response, he said the shift reflects a natural evolution rather than a takeover.
“I think they invest more money, their stories are more interesting. I think it’s like a relay race,” he said.
Ekene noted that the Igbo film industry once enjoyed a similar era of dominance, driven by veteran actors such as Osuofia (Nkem Owoh), Pete Edochie and Patience Ozokwo.
“For a long time, the Igbos, Osuofia, Pete Edochie, Patience Ozokwo, we had it very good,” he said.
He also pointed to Lagos’ thriving cinema culture as a key factor in the success of Yoruba-language films, noting that the state’s position as the country’s entertainment hub has helped expand their reach.
However, he stressed that the industry’s rise is largely due to the dedication of its filmmakers.
“Let’s not take away anything from their doggedness and agility, how much money they put into their movies and how they embrace their language. That’s a big deal,” he added.
His comments have sparked conversations online, with many agreeing that increased investment, authentic storytelling and the promotion of indigenous languages have helped elevate Yoruba cinema both locally and internationally.
