MultiChoice, organisers of the Big Brother Naija reality TV show, have announced that the winner of its highly-anticipated seventh edition will walk away with a grand prize of ₦100m.
In a statement issued on Tuesday, the organisers also said the show would begin on July 23, 2022.
This year’s prize is the highest grand prize a BBNaija winner will be receiving since the show debuted in 2006.
Head of content and West Africa channels of Multichoice Nigeria, said the winner of the BBNaija 2022 season would take home ₦50 million cash prize with another ₦50 million worth of prizes from the sponsors.
The reality show will premiere with two opening ceremonies on July 23 and 24. It will air from 7pm on DStv channel 198 and GOtv channel 29 with a simulcast on Africa Magic Showcase, Africa Magic Urban, and Africa Magic Family.
Organisers also said there would be no SMS voting for season 7, adding that fans will now be able to vote for their favourite housemates for free on BBNaija’s official website and mobile app as well as on the MyDStv and MyGOtv apps.
This year’s edition of BBNaija will run for 72 days and will end on October 2, 2022.
Last year, White Money walked away with ₦90m in prizes after winning the sixth edition of the show.