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BBNaija Not Made To Distract Nigerian Youths – Director, Kayode

by Cyril Ehis July 19, 2026
by Cyril Ehis July 19, 2026

Popular Big Brother Naija director, Gbenga Kayode, has debunked the allegations that the reality show was created to distract Nigerians, especially youths.

Recall that the organisers have been accused of using the reality show to “distract” Nigerians, especially during election periods.

Reacting to the allegations in a recent episode of the CreativiTea podcast, Kayode said the organisers didn’t create the show to distract Nigerians.

He emphasised that the reality TV show is apolitical and is not intended to be a tool for political distraction.

“To be very honest, we never approach Big Brother Naija show from the angle of politics or distraction. People definitely have assumptions that are not true.

“The ideas are basically if you put people in this space under these conditions, what will happen? How the people would react, we don’t know. It has nothing to do with politics or distracting people,” he said.

Kayode also rejected claims that BBNaija is part of the “Olodo uprising” that promotes illiteracy, arguing that all the past winners of the show were graduates.

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